Paramount Home Video
1st Logo (September 17, 1979-October 2, 1980)
Visuals: Over a navy blue background is "Paramount" in the famous script, and "HOME VIDEO" below in the Eurostile Bold Extended font in between two lines, one above and one below. To the right of that is the 1968 Paramount print logo to the right, complete with the Gulf+Western byline.
Variant: A grayscaled variant exists on releases of some black-and-white films, such as Sunset Boulevard and Paper Moon.
Technique: A still, digital graphic.
Audio: None, though on some tapes, audio from other Paramount films, such as Paper Moon, can be faintly heard in the background as a result of accidental crosstalk.
Availability: Extremely rare. Because VHS and Beta were in their infancies at the time, releases were in lower quantities.
- This logo is preserved primarily on Betamax releases.
- This logo can also be found on a few VHS releases from 1979 and 1980 including the first two Godfather films, Saturday Night Fever, Grease, Heaven Can Wait, True Grit, Goin' South, Play It Again Sam, The Bad News Bears (1976 version), Gunfight at the O.K. Corral, Sunset Boulevard, Prophecy and Catch 22.
- Among the last releases to use this logo were five volumes of Star Trek episodes as part of the "Television Classics" series on VHS and Betamax in summer 1980.
- Other final releases with this logo were tapes of Escape from Alcatraz, North Dallas Forty, Mandingo, Malicious, Prophecy, Players, and Emmanuelle: The Joys of a Woman.
- This is also intact on a late 1983 pressing of The Odd Couple and a 1984 printing of Harold and Maude (usually, releases of movies printed around that time started with the "Acid Trip" warning screen, followed by the Paramount Pictures logo).
2nd Logo (October 3, 1980-January 26, 1981)
Visuals: On a blue background, the camera zooms out on a silhouette of a mountain. After the screen zooms out to a comfortable distance, a bright flash occurs behind the mountain, and white "stars" (they look like circles or lens flares) appear, as well as the Paramount script (in a school bus yellow color, but closer to the pre-1975 logos). A saffron-colored trapezoidal trail zooms out from the base, and "HOME VIDEO" (set in the same font as the previous logo) fades in soon after, tacked onto the saffron-colored trail. As that happens, the blue background gets extremely dark (resembling federal blue). The end result is similar to the pre-1967 print logo.
Trivia: The second half of the logo was once used as the 1977 Paramount Television Service logo. "PARAMOUNT TELEVISION SERVICE" was featured at the bottom, which explains the chyron for "HOME VIDEO".
Variant: On Race for Your Life, Charlie Brown!, the logo cuts to the last half of the film's Paramount logo.
Technique: Backlit animation by Sullivan & Marks, with the "HOME VIDEO" text chyroned over the original "PARAMOUNT TELEVISION SERVICE" text.
Audio: A pounding backbeat as the mountain zooms out, then a synth chord mixed with a brief explosion sound and synthesized "sizzling".
Availability: Ultra rare. The logo's appearances are few and far between; it is seen on VHS/Beta releases of the time, and a decent amount of movies have this.
- Among the releases are Bon Voyage, Charlie Brown (and Don't Come Back!!), Coast to Coast, Death Wish (reissue), Escape from Alcatraz (reissue), Breaking Glass, Friday the 13th, Star Trek: The Motion Picture, Airplane!, Charlotte's Web (reissue), Little Darlings, Race for Your Life, Charlie Brown! (reissue), Barbarella (reissue), Starting Over, American Gigolo, Urban Cowboy and Shogun, respectively.
- Some, if any post-1981 prints also keep this logo intact.
- It is also seen on certain Hi-Fi re-releases of Paramount's early releases (such as Downhill Racer and Death Wish) from 1984, and the original Hi-Fi VHS release of True Grit (1969 version).
- It is also seen on a 2019 trailer of Bumblebee (2018) advertising a "VHS release" of said film.
3rd Logo (April 6, 1982-March 12, 1987)
Visuals: Over a black background is the abstract mountain logo, with "Paramount" in black script in a light blue circle like the other Paramount logos, and the "A Gulf + Western Company" byline at the bottom in light blue. It begins to zoom in, as the stars (which are followed by light trail-streaks) and byline zoom past, and both the mountain and circle grow bigger until the camera is literally right on top of the peak of the mountain, with "Paramount" centering in, filling the middle of the screen. When the peak hits the bottom and "Paramount" fits the center, "Paramount" begins to shine. A very bright flash follows, and it dies down to reveal the Paramount script logo in blue and a small "VIDEO" shining a bit between two blue lines.
Variants:
- A B&W variant exists.
- A slightly longer variant also exists, which starts with a still shot of the blue Paramount print logo. After a little over a second, the music starts and the logo animates as normal.
- At the end of an April 1998 Sci-Fi Channel (now Syfy) airing of The Devonsville Terror, the animation is slowed down but plays as normal until all that's left is "Paramount" and the mountain, when the logo freezes in place and the rest of the music is heard. It's unknown if this was used on any home media releases of the film, or any others. It's also possible that Sci-Fi Channel intentionally did this to hide any home video references.
Technique: Backlit cel animation by Editel Video in Los Angeles, California.
Audio: A building set of synthesized strings, accompanied by a few notes from a flute, ending in a new-age synthesizer tune. Composed by Rick Krizman.
Audio Variant: On the 1983 RCA CED videodisc release of An Evening with Robin Williams, this follows the RCA SelectaVision logo, but it is silent.
Availability: Rare. This is a very infrequent logo.
- At the time, most Paramount films used the logo used on the film, but most television series (such as Star Trek, with the exception of the 1984 Television Classics LaserDisc release of the two-parter "The Menagerie", which uses no logo), comedy specials (such as Paramount Comedy Theater: Volume 1 and Eddie Murphy: Delirious), and licensed material (such as Hey There, It's Yogi Bear! and The Adventures of the American Rabbit) have this logo.
- It is also preserved on most prints of the 1982 VHS release of Mr. Magoo's Christmas Carol (the earliest prints, from around 1982 to early 1983, are confirmed to not have this), and a 1990 reprint of it also retains this logo.
- It is also preserved on the 1992 release of A Dog of Flanders (along with the warning that preceded it), also likely a reprint itself.
- The B&W variant of this logo can be found on the VHS release of The Untouchables pilot "Scarface Mob" and Bob Dylan: Don't Look Back, respectively.
- This is also seen on the early 1990s re-release of Strong Kids, Safe Kids.
- Other releases that have this include films Paramount issued under license from Atlantic Releasing Corporation (starting with Teen Wolf and ending with Extremities) and tapes of episodes of the drama Call to Glory.
- This logo, as well as the multi-colored copyright warning, are also intact on the 1991 VHS print of Toho Entertainment's The Wizard Of Oz (1982).
- Paramount Video also produced the first two seasons of Brothers, a sitcom which aired on Showtime from 1984 to 1989.
- As such, this was seen on episodes from those seasons, while the final two seasons would be produced by Paramount Television.
Legacy: This logo is a favorite of many, thanks to its music and animation.
4th Logo (April 20, 1987-April 24, 2007, mid-2010s in Asian VCDs, March 2014 in Indonesia)
Visuals: As the logo fades in, there is a model of the mountain from before with a CGI lake in front of it and a light blue/yellow gradient sky with a yellow sunset behind it. As the sky darkens, the camera zooms towards the mountain as 22 silver CGI stars fly from the bottom left and encircle the mountain. The "Paramount" script, redone with a shiny silver finish, then fades in on the peak of the mountain, along with a registered trademark symbol. One of the three bylines (as seen below) fades in below. This is basically the same as the theatrical logo of the era, except that the logo is videotaped; the picture quality is somewhat sharper and the color scheme is brighter than normal.
Bylines:
- April 20, 1987-August 25, 1989: "A Gulf + Western Company". 1987 releases used the 75th Anniversary variant, while 1988-89 releases used the standard version.
- September 7, 1989-May 9, 1995: "A Paramount Communications Company" with a line above the byline fades in. 1989-90 releases had the byline and line above it in gold, while 1990-95 releases had them in white.
- June 13, 1995-April 24, 2007: "A VIACOM COMPANY" (in the 1990 "Wigga Wigga" font) with a line above the byline fades in, again, in white.
Trivia: Even though Paramount debuted an updated version of their movie logo in 1999, they still used the 1995 variant for home video releases and television films.
Variants:
- On occasion, the logo begins much earlier than the theatrical variant.
- Like its parent logo, at the end of VHS releases, only the finished product is seen, with the clouds moving in the background. This is also used as part of a series of bumpers placed before trailers on several Paramount tapes from 1999 to 2002 (more on that here).
- An early Viacom byline uses the Gulf + Western/Paramount Communications variant, but when "A VIACOM COMPANY" fades in, the entire logo freezes.
- Starting in the mid-1990s, the cloud background is slightly changed, like with its parent logo.
- A short version of this logo exists, which can be found on screener VHS releases from Paramount.
- A telecined version also exists, as evidenced by the video-generated fade-ins and fade-outs. It starts with an almost fully static logo (only the clouds move); after a few seconds, the animation starts normally. The color scheme also has a bit of a brownish/earthy tone to it. This variant can be seen on 1990-2001 VHS releases primarily from Nickelodeon (but not always), such as Peanuts VHS releases, Eureeka's Castle: Wide Awake at Eureeka's Castle (1997 release, at the beginning), The Adventures of Corduroy: The Dinosaur Egg, Gullah Gullah Island: Dance Along with the Daise Family, the Paramount Family Favorites release of Charlotte's Web (1973), Rugrats: A Rugrats Vacation (at the end), Rugrats: Dr. Tommy Pickles, Gullah Gullah Island: Christmas (at the beginning of the promotional copy), Blue's Clues: Blue's Big Treasure Hunt, Rugrats: Make Room for Dil, Blue's Clues: Blue's Big Pajama Party (later printings), Blue's Clues: Blue's Big Musical Movie (at the beginning), Better Off Dead (the 2000 release) and The Adventures of Young Indiana Jones: Treasure of the Peacock's Eye.
- Some tapes with the Viacom variant have the clouds become still once the Viacom byline appears.
- A still version also exists, which is seen at the end of some VHS releases. This version is also preserved on the 2002 DVD releases of Rugrats: Decade in Diapers and SpongeBob SquarePants: Nautical Nonsense and Sponge Buddies and can be found on the 1992 U.S. VHS release of Demonic Toys (before the Full Moon logo).
- The Viacom variant is slightly shifted up on some PAL DVD releases.
- This logo is also spotted at the end of some trailers on screener VHS tapes from the company. Here, the logo is already formed, but there's copyright info under the mountain. The copyright info then fades out after a few seconds to make room for the byline to fade in.
Technique: A mixture of CGI animation and live-action, designed and composited by Jay Jacoby of Studio Productions (now Flip Your Lid Animation). The CGI stars were created by David Sieg at Omnibus/Abel on a III Foonly F1 computer, and the mountain scenery was a physical model created and filmed by Apogee, Inc.
Audio: None or the opening theme of the movie.
Audio Variants:
- On the U.S. VHS releases of Fatal Attraction (plastering the 75th Anniversary logo) and The Blue Iguana, the 1987 Paramount Pictures fanfare is heard.
- At the end of the It's Christmastime Again, Charlie Brown 1997 U.S. VHS release, the promotional copies of Dora the Explorer: Dora's Backpack Adventure and Boohbah: Comfy Armchair, and one promo on the 1995 screener VHS of Drop Zone, the 1989 "distorted" version of the 1987 Paramount Television theme is heard.
- On most Paramount VCD releases in Indonesia released by Movieline Entertainment, quiet lawn grass sprinkler noises (which sounds like clock ticks or footsteps) are heard throughout the logo. This is actually the opening audio of the film Election, suggesting the logo was taken directly from that film.
Availability: Ultra common.
- This was used as a de-facto home video logo; it is also one of the most frequently used logos, as it can be seen on every VHS, Beta, and LaserDisc release from that period - this also includes television series (such as the original Star Trek), comedy specials, and third-party acquisitions like Nutcracker: The Motion Picture (where this plasters the original Atlantic Releasing Corporation logo), Teen Wolf Too, The Garbage Pail Kids Movie, and titles licensed from The Rank Organisation (such as The Red Shoes).
- Many VHS releases should have either the 75th Anniversary print logo, or the standard Gulf+Western print logo (with no mention of "HOME VIDEO") on the packaging and labels.
- The 75th Anniversary logo also plasters over the "Blue Mountain" logo on the 1987 U.S. VHS releases of Ferris Bueller's Day Off, Crocodile Dundee, Children of a Lesser God, Top Gun, and Star Trek IV: The Voyage Home, respectively.
- Meanwhile, the standard Gulf+Western version plasters over the 75th Anniversary logo on the 1988 U.S. VHS releases of Beverly Hills Cop II, The Untouchables, Back to the Beach, Fatal Attraction, and Planes, Trains, & Automobiles, respectively.
- International VHS releases of these films (all released by CIC Video, with the exception of Crocodile Dundee) will likely have the film's original logo intact.
- The Paramount Communications variant plasters the standard Gulf+Western version on 1990s VCD prints of The Naked Gun: From the Files of Police Squad!.
- This is also seen on all 1994-2004 Peanuts U.S. VHS releases and all Nickelodeon U.S. VHS releases from 1996 to 2003.
- The 75th Anniversary variant was also seen on a Showtime broadcast of Hamburger Hill from March 1991.
- This logo was also seen on the direct-to-video films The Little Bear Movie and Blue's Big Musical Movie, respectively.
- This and the CBS Video logo also made appearances on Freevee prints of the Touched by an Angel episodes "The Christmas Gift" and "Beautiful Dreamer".
- It is also seen at the start of VHS releases and non-USA Network airings of TV movies from Wilshire Court Productions of the era.
- It can also be found on a number of demo VHS releases from as late as 2007, despite its discontinuation on commercial releases in 2003.
- These include George Lopez: Why You Crying?, Jakers! The Adventures of Piggley Winks: Piggley Gets Into Trouble, and Wonder Pets!: Save The Wonder Pets!, released in 2005, 2006, and 2007, respectively.
- This will occasionally appear before the opening previews on certain VHS releases.
- One example of this is the Paramount reissue of Rugrats: A Baby's Gotta Do What a Baby's Gotta Do and some other Nickelodeon tapes from 1996.
- This logo is also preserved on Echo Bridge Home Entertainment's DVD releases of Puppet Master 5 and the Mexican DVD release of Demonic Toys, each before the Full Moon logo, most likely due to older VHS masters being used.
- The Viacom version was also spotted at the start of Disney Channel/ABC Family (now Freeform) airings of Teen Witch (Trans World Entertainment struck a deal with Viacom in the early 90s for TV distribution of their films, with Paramount subsequently inheriting those rights. This syndication deal also applied to Trans World's successors, Epic Productions and Vision International.) as well as Trifecta's syndicated prints of There Goes the Neighborhood and Another 48. Hrs, respectively, among others.
- The version with the Paramount Television fanfare is also preserved at the end of the 2004 U.S. VHS release of Boohbah: Comfy Armchair, following the PBS Kids Video logo.
- It is also seen at the end of the 1997 U.S. VHS release of It's Christmastime Again, Charlie Brown.
- Depending on the country, Paramount's VCD releases in Asian territories still used this logo until the mid-2010s; in the case of Indonesian VCD releases, this logo was used until 2014, and is shown after the Movieline Entertainment logo usually before the previews.
- Sometimes this logo does not appear. For example, on the 1989 VHS release of Star Trek V: The Final Frontier.
5th Logo (November 15, 1993)
Visuals: On a black background with blue filmstrips, the Paramount script is seen being written in a gold color in its trademark font. As this is occurring, the background opens up in segments to reveal the 1986 Paramount logo, without a byline and the stars in a light gold color.
Technique: CGI animation.
Audio: A male announcer (Gene McGarr) says "Paramount Pictures, bringing you the finest in holiday entertainment, and the best of the new year". All of this is said against a bombastic fanfare, an excerpt from the end theme of The Untouchables (the 1987 movie), composed by Ennio Morricone.
Availability: Rare.
- This logo was seen on three out of four VHS releases by the company in late 1993 that were available in McDonald's restaurants; these releases included Charlotte's Web, Ghost, and The Addams Family, respectively. It is played following a preview reel for releases for the 1993 holiday season (and to promote Paramount's films Addams Family Values and Wayne's World 2, as both films released that season).
- The fourth VHS, Wayne's World, used the previously-viewed rental cassette's master and therefore doesn't use this.
Paramount Home Entertainment
1st Logo (November 12, 1996)
Visuals: Over a gold background, the Paramount script moves into its usual position onto the company's print logo, which is engraved onto the background, while the camera zooms out. Once the text settles, the Viacom "Wigga-Wigga" byline fades in underneath.
Technique: CGI animation.
Audio: A male announcer (Nick Tate) says "Paramount Pictures, the best show in town!" In the background, the same music from the 5th Paramount Home Video logo (albeit abridged) is heard.
Audio Trivia: The tagline is a nod to Paramount's slogan in the 1920s: "If it's a Paramount picture, it's the best show in town."
Availability: Rare. Only seen on the original North American VHS release (both U.S. and Canadian prints) of Mission: Impossible. As with the previous logo, this follows a preview reel for releases during the 1996 holiday season.
2nd Logo (Early 1998-1999)
Visuals: Over a cloudy sunset background is a different CGI rendition of the famed Paramountain; it's covered with snow and ice, with the Paramount script and stars already formed on top of it, albeit without a byline. The camera slowly zooms in and rotates around the logo, showing the viewer the back of the mountain as a lens flare flashes.
Trivia: This logo appears to be the base for the Paramount Classics logo, which virtually has the same animation albeit in reverse.
Variant: Paramount adapted this logo for use on three trailers (see here for more details). This logo appears to be filmed, so it's possible it was intended to be a new theatrical logo but ended up being unused for that purpose (since Paramount re-did their 1986 logo in 1999).
Technique: CGI created by Pittard Sullivan.
Audio: A majestic orchestral fanfare ("The Crimson Gump" from the score of Forrest Gump, composed by Alan Silvestri) is heard throughout as Jim Cummings announces:
- Early 1998: "In celebration of the end of one millennium and the dawn of another, Paramount Pictures is preparing to bring to movie lovers everywhere a collection of films that symbolize the best in its movie-making history..."
- 1998-1999: "...In celebration of the end of one century and the dawn of another...Paramount Pictures is proud to present a collection of films that symbolize the best in its movie-making history..."
Availability: Rare. This was only ever used on Paramount's "Millennium Collection" video trailer, which can be seen on the VHS releases of In & Out, Sliding Doors, Hard Rain, A Simple Plan, Event Horizon, Switchback, Twilight (1998), and A Smile Like Yours.
3rd Logo (May 7, 2002-December 27, 2008)
Visuals: The camera pans down from a starry sky to a set of clouds. As the camera slowly zooms backwards, a few cometoid objects fly down and reveal themselves as the trademark Paramount stars that zoom past the camera. The familiar Paramount script (with a gold border) zooms out to show the camera had been watching a reflection (which fades to white) the entire time as a total of 22 stars shoot past the script and encircle the mountain (which is now more realistic in appearance and is missing the snow) on a dusk background. The script continues to zoom out before taking its place at the peak of the mountain. The Viacom byline (once again, with a line above) then fades in below the logo.
Variants:
- For the logo's first year, 2002, the words "90TH ANNIVERSARY" in gold, with "90" bigger and "TH" smaller and on the top right of "90" and "ANNIVERSARY" below, fade in with the Viacom byline, sandwiched between the peak of the mountain. The trademark symbol ("™") is used in place of the registered trademark symbol ("®") in this variation. The logo's general color scheme is brighter and more cartoonish. One star at the beginning of the logo is absent, the clouds in the sky and around the mountain appear less realistic (with the ones around the mountain looking flatter compared to the later version), and the sky background in the second half appears to be stretched vertically (meaning that this variant was possibly animated for 4:3 screens; however, on We Were Soldiers, which was the first film to use the 90th Anniversary logo, the sky background is more or less unaltered). The stars have a stronger motion blur effect, and some of them in the final shot look darker. The stars in the final shot are somewhat off-center from the rest of the mountain, and there is also an error during the portion where the script zooms back, in which some of the stars seem to jump out of the reflection of the text. Also, the trademark symbol is yellow instead of white.
- The 90th Anniversary variant was reanimated to look more natural on Charlotte's Web 2: Wilbur's Great Adventure, with the trademark symbol also being changed to white.
- A shorter version also exists, which starts with the stars zooming down through the clouds.
- In rare cases, the logo does not fade in or out. An example of this is the 2005 U.S. VHS release of Dora the Explorer: It's a Party!.
- A widescreen version exists. This can be seen on widescreen releases from Paramount.
- A filmed version of the 2003 variant exists.
- At the end of VHS releases, the finished product is seen, with the clouds moving westward in the background.
- On the 2005 U.S. VHS release of Dora the Explorer: It's a Party!, the logo is zoomed in, like the Paramount Network Television logo.
Technique: CGI animation directed by Peter Schluter at BUF Compagnie, believed to have been done on one of BUF's 75 Silicon Graphics O2 units.
Audio: None or the opening theme of the movie.
Audio Variants:
- At the end of the 2005 U.S. VHS release of Dora the Explorer: It's a Party!, the 1989 version of the 1987 Paramount Television theme is heard. However, it is not heard on the demo version of the U.S. VHS release thereof.
- Mean Girls uses the Paramount on Parade fanfare.
Availability: Uncommon. This logo was used as another de-facto home video logo.
- The 90th Anniversary version can be found on 2002 VHS and DVD releases such as Trading Places, Little Bear: Campfire Tales, Blue's Clues: Reading with Blue, SpongeBob SquarePants: Sea Stories, MTV Yoga, Dora the Explorer: Move to the Music, The Day Reagan Was Shot, Flashdance, Jimmy Neutron: Boy Genius (on the VHS release only, where this plasters the 1999 Paramount logo that the film uses, the Region 2 DVD keeps this logo intact before the menu), Black Sheep, Vanilla Sky, Major League, Damaged Care, Bleacher Bums, My Horrible Year!, all 3 Jackass volumes, Rugrats Christmas, Clockstoppers, Hey Arnold!: The Movie, and K-19: The Widowmaker, respectively.
- The standard version can be found on almost every Paramount VHS released from 2003 onwards.
- It can also be found on the European versions of SpongeBob SquarePants DVD releases of Nautical Nonsense and Sponge Buddies and Halloween, respectively.
- The standard version also plasters the 90th Anniversary variant of the 2002 Paramount Pictures logo on the 2003 VHS releases of Extreme Ops, The Wild Thornberrys Movie, Star Trek: Nemesis, Charlotte's Web 2: Wilbur's Great Adventure, Jackass: The Movie, and The Hours, respectively.
- The zoomed-in version as well as the closing version with the Paramount Television fanfare was only seen on the 2005 U.S. VHS release of Dora the Explorer: It's a Party!.
- The closing version is seen at the end of all Paramount VHS releases from 2002-2006.
- Demo tapes still used this logo through the end of 2008 (a few demo tapes from 2004-2007 used the 4th logo), while VCD releases continued using this logo until 2007 (such as the 2007 VCD of Flushed Away (2006)).
- The standard version also makes an appearance on the 2009 Australian DVD release of Charlie & Boots.
Final Note
Current PHE releases use the 2011-present Paramount Pictures logo without any modifications.
Home Video Bumpers
1st Bumper (1986)
Visuals: Over an abstract background is the text "STAY TUNED FOR SCENES FROM "DECENT EXPOSURES" VOLUME TWO OF PARAMOUNT COMEDY THEATRE IMMEDIATELY FOLLOWING THIS PROGRAM."
Technique: A still, computerized graphic.
Audio: None.
Availability: Ultra rare. Appears on Paramount Comedy Theatre, Vol. 1: Well Developed.
2nd Bumper (1987)
Visuals: Over a black/blue gradient background is the text "STAY TUNED FOR HOME VIDEO PREVIEWS FROM PARAMOUNT IMMEDIATELY FOLLOWING THIS PROGRAM".
Technique: A still, computerized graphic.
Audio: None.
Availability: Extremely rare. Seen on the 1987 VHS releases of Jay Leno: The American Dream, Heartburn and The Best of Spike Jones: Volume One.
3rd Bumper (March 9, 1988-February 28, 1991)
Visuals: On a blue-black gradient background, the title of a specific Paramount movie is shown and underneath it in capital letters the text "Coming in *Month* to video stores everywhere from Paramount" or "Coming this *Month* to video stores everywhere" is seen in a white lowercase Helvetica Bold font. Sometimes the text is in a regular Helvetica font. It often had no voiceover until late 1990.
Variants: Depending on the variant:
- On the earliest releases with the bumper, no movie title was used. This version appears on the 1988 VHS releases of Eddie Murphy: Raw, Planes, Trains, and Automobiles, and Beverly Hills Cop II.
- Other early VHS releases have the movie text in lowercase.
- On the 1989 VHS release of "Crocodile" Dundee II, the gradient is blue-white.
- On the 1990 VHS releases of Fat Man and Little Boy and Harlem Nights, the "available" in "Now available at video stores everywhere" is capitalized.
- On the 1990 VHS releases of Friday the 13th Part VIII: Jason Takes Manhattan and Harlem Nights, the background is solid blue.
- On the 1990 VHS release of Shirley Valentine, the gradient runs in the other direction. In addition, following a trailer for Fat Man and Little Boy, the first letter of "this" in the "Coming this May..." bumper has been capitalized.
- On the 1991 VHS release of Chinatown, a special version is used following a trailer for The Two Jakes, with the movie title centered. Text at the top reads "The sequel to Chinatown" and text at the bottom says "Coming soon on videocassette."
- On the 1991 VHS release of Another 48 Hrs., the "Coming this February to video stores everywhere" bumper is used, but with the first letters of each word in "video stores everywhere" capitalized. This follows a trailer for Days of Thunder.
- On the 1990-91 VHS releases of A Show of Force and Days of Thunder, the movie text is in quotation marks. This follows trailers for Tales from the Darkside: The Movie (A Show of Force), The Two Jakes, and Ghost (Days of Thunder).
- On the Great Movies, Great Price promo, the gradient runs diagonally and the bumper text is in all caps.
- Sometimes the bumper would fade in from black once the trailer finishes, and other times it would cut in from the last frame of the trailer. On the 1988 VHS release of Beverly Hills Cop II, the bumper would fade in from the last frame of the trailer.
Bumpers: Legend: [n] - no voiceover, [v] - voiceover used
- Coming this summer to a theatre near you from Paramount Pictures [n] (This and the next bumper can be found on the 1988 VHS of Beverly Hills Cop II.)
- Coming on videocassette soon from Paramount Home Video [n]
- Coming Soon On Videocassette From Paramount [n] (This bumper can be found on the original 1989 VHS of Coming to America.)
- Coming this February to video stores everywhere [v]
- Coming this March to video stores everywhere [v]
- Coming in March to video stores everywhere from Paramount [n] (This bumper can be found on the 1989 VHS of The Presidio.)
- Coming in April to video stores everywhere from Paramount [n] (This bumper can be found on the 1989 VHS of "Crocodile" Dundee II.)
- Coming April 26th to video stores everywhere [n] (This bumper can be found on the 1990 VHS of Shirley Valentine.)
- Coming this May to video stores everywhere
- Coming in May to video stores everywhere from Paramount [n] (This bumper can be found on the 1989 VHS releases of The Experts, Tucker: The Man and His Dream, and The Accused.)
- Coming in June to video stores everywhere from Paramount [n] (This bumper can be found on the 1989 VHS releases of The Accused and Distant Thunder.)
- Coming this July to video stores everywhere [v] (This bumper can be found on the 1990 VHS release of We're No Angels.)
- Coming this August to video stores everywhere [v] (The only voiceover made for this screen was version #2. This bumper can be found on the 1990 VHS releases of We're No Angels and Internal Affairs.)
- Coming this September to video stores everywhere [v] (The only voiceover made for this screen was version #2. This bumper can be found on the 1990 VHS release of Flashback.)
- Coming in October to video stores everywhere from Paramount [n] (This bumper can be found on the 1989 VHS/Betamax release of The Naked Gun.)
- Coming this October to video stores everywhere from Paramount Home Video [n] (This bumper can be found on the 1988 VHS release of Planes, Trains and Automobiles.)
- Coming in October To Video Stores Everywhere [n] (This and the short "Coming in November" bumper can be found on the 1989 VHS release of Cousins.)
- Coming in November to video stores everywhere from Paramount [n] (This bumper can be found on the first printing of the 1989 VHS release of Major League.)
- Coming in November To Video Stores Everywhere [n]
- Now Available at video stores everywhere from Paramount Home Video [n]
- Now Available at video stores everywhere (Two versions exist: One where the announcer doesn't say the text, and another where he uses Version #2. The latter can be seen on the 1990 VHS release of Internal Affairs, following a trailer for We're No Angels.)
- Now available on videocassette [v]
- AVAILABLE WHEREVER VIDEOCASSETTES ARE SOLD [n] (This can be found on VHS reissues containing the Great Movies, Great Price promo, like The Hunt for Red October)
Technique: Fading effects.
Audio: None, except for Brian Cummings saying the lowercase lettered text on some of the later bumpers from 1990-91 (he does not say the movie title).
Audio Variant: Sometimes, the end of the music from any given trailer would play underneath the bumper.
Availability: Rare. It can be found on Paramount videocassettes from the era after each individual trailer, such as Beverly Hills Cop II (the first release to have it), Tucker: The Man and His Dream, "Crocodile" Dundee II, The Presidio, Planes, Trains, and Automobiles, Coming to America, The Naked Gun, The Experts, Cousins, Major League, The Accused, Distant Thunder, Scrooged, Shirley Valentine, Black Rain, Harlem Nights, Internal Affairs, Fat Man and Little Boy, Days of Thunder, and The Hunt for Red October.
4th Bumper (May 17, 1989-December 27, 2008)
Visuals: On a background filled with blue/indigo squares, a flat, blue frame with the Paramount abstract mountain logo in silver appears. The stars shine from left to right, before the Paramount frame flies off as the blue/indigo squares move, opening up like a door. The words "COMING ATTRACTIONS" or "FEATURE PRESENTATION" in gold are revealed on a heliotrope gradient background. They zoom in slowly to the center of the screen. They then shine, and after a few moments, quickly begin zooming in again, cutting the bumper to black (for Coming Attractions) or the warning screen (for Feature Presentation).
Bylines: This used whatever byline Paramount was using at the time:
- May-November 1989: "A Gulf+Western Company"
- November 1989-June 1995: "A Paramount Communications Company" (in a sans serif font)
- June 1995-December 2008: "A VIACOM COMPANY" (in its 1990 corporate font)
Variants:
- On most 1989-91 VHS tapes, such as The Naked Gun: From the Files of Police Squad!, Fat Man and Little Boy, Aftershock, Shirley Valentine, Let It Ride, He Said, She Said, and Friday the 13th Part VIII: Jason Takes Manhattan, the Coming Attractions bumper instead cuts to the MPAA rating screen. (The 1990 VHS of Out of Sight, Out of Mind, co-distributed with Prism Entertainment, is the earliest known release to feature a black screen between the bumper and rating screen.)
- A sub-variant of the 1995 variant has the Feature Presentation bumper cut to black after "FEATURE PRESENTATION" zooms in at the camera. This was spotted only on the 1997 VHS releases of The Godfather trilogy, the 2003 Filipino VCD of Lara Croft Tomb Raider: The Cradle of Life, UK tapes that have special features after the film, and an Australian dealer copy of Jackass: The Movie.
- On tapes with the Gulf+Western variant of the FP bumper, the zoom-in of "FEATURE PRESENTATION" is extended a bit to show a gold screen, which cuts to the warning screen 1-2 seconds later.
- On Gulf+Western-era releases of the first four Star Trek motion pictures, the beginning logo frame fades in slower and is still for a few seconds before the audio and animation start as usual. As with the above mentioned variant, the zoom-in of "FEATURE PRESENTATION" is extended a bit to show a gold screen, which cuts to the warning screen 1-2 seconds later. This can also be seen in black and white on Sunset Boulevard.
- On the 1989 VHS release of Will Penny, the FP bumper cuts to black after the gold screen from "FEATURE PRESENTATION", as the warning screen is placed at the beginning of the tape.
- Sometimes, on early tapes, the gold screen from the "FEATURE PRESENTATION" text cuts to a black screen. Then, the warning screen pops up. This appears on The Best of Eddie Murphy: Saturday Night Live, Coming To America, The Experts, True Grit (1969), Let's Dance and the 1989 VHS releases of Grease and The Ten Commandments (1956).
- A black and white variant of the Feature Presentation bumper exists. This can be found on VHS reprints of Sunset Boulevard, The Man Who Shot Liberty Valance, The Desperate Hours, and The Delicate Delinquent, and a Laserdisc reprint of The Courageous Dr. Christain.
- On the 1992 screener VHS of Hired to Kill, the FP bumper cuts in.
- On the 1991-95 screener tapes of The Two Jakes, The Naked Gun 33 1/3: The Final Insult and Clear and Present Danger, a timecode is shown in different positions.
- On tapes with the Paramount Communications byline, it was in a serif font on the "Coming Attractions" version, while the "Feature Presentation" version uses a sans-serif font.
- On most 2002 VHS tapes, to celebrate Paramount's 90th anniversary, the "Feature Presentation" bumper is enhanced. This time, a full color version of the Paramount 90th Anniversary logo is placed on a box over four purple squares, but as the squares move, the words "FEATURE PRESENTATION" in a gold-yellow bold Onyx font are instead revealed while flying into place, each word from a different end, and the words now float against a moving dark cloud background, eventually zooming in towards the screen in a trail of gold light, cutting to the warning screen, which consists of a solid navy blue background this time.
- The first VHS printing of Changing Lanes uses the 2002 version of the Feature Presentation bumper, but it instead cuts to the regular 1995-2006 warning screen at the end.
Technique: Both versions are animated with CGI, while the 90th anniversary variant's stormy background is live-action footage.
Audio: The 1988 Paramount on Parade fanfare composed by Lalo Schifrin, with a rearranged intro as well (the 1986 rendition of the 1976 fanfare had the synthesized chimes fade out when the music began). When the text is revealed, Brian Cummings is heard saying:
- Coming Attractions: "Here are some exciting coming attractions from Paramount."
- Feature Presentation (Variant A): "And now, we're pleased to bring you...our feature presentation." This was usually used on videocassettes that had previews before the film, though it appears on videotapes and videodiscs without previews as well, including Timeline, Extreme Ops, later prints of The Naked Gun: From the Files of Police Squad!, the 1991 releases of the first five Star Trek motion pictures (in addition to the 1989 release of Star Trek V: The Final Frontier) and Footloose.
- Feature Presentation (Variant B): "Paramount is pleased to bring you our feature presentation." This was used with all three byline variants, and can be found on Laserdiscs and Viacom-era Philips CD-Is (as well as the Paramount Communications-era releases of The Addams Family, Black Rain, and Apocalypse Now), as well as videocassettes without any opening previews. This variation did appear on tapes with previews, examples including: Indiana Jones and the Last Crusade, Wayne's World, Pet Shop, Spellbreaker: Secret of the Leprechauns, the 1996 VHS of Ferris Bueller's Day Off, screener tapes of The Silver Stallion: King of the Wild Brumbies, It's All True, Jimmy Hollywood, The Browning Version (1994), I.Q., Pontiac Moon, Parallel Lives, Dead Man on Campus, Midnight Man, Bad Apple, Apres Vous, Asylum, Ask the Dust, Year of the Dog, and Next, two out of four videocassettes sold as part of a 1993 McDonald's promotion, specifically Ghost and The Addams Family (these releases have the Rank Home Video print logo on one of the spines on the slipcovers for those films and a face label on the tapes with a special red, yellow, black and white color scheme.
Audio Variants:
- On the VHS of The Desperate Hours and the Laserdisc of The Best of Eddie Murphy: Saturday Night Live (both from 1989), as well as some screener tapes, the ending of the fanfare is cut off.
- On the AC-3 RF tracks to the widescreen Laserdiscs of Star Trek: Generations and Forrest Gump, as well as the 1991 screener VHS of Subspecies, the FP bumper is silent.
- On the 1992 screener VHS of Hired to Kill, due to the FP bumper cutting in, the theme starts a split-second in.
- Starting in 1993, the fanfare comes in slightly later than usual. This happens on later tapes with the Paramount Communications byline variant, as well as on all tapes with the Viacom byline variant.
Availability: Ultra common. It appears on the majority of Paramount's home video releases.
- Coming Attractions: This was only used until 1996.
- The Gulf+Western variant can be found on the 1989 VHS releases of Coming to America (on which it made its debut following a Pepsi commercial), The Experts, Major League, and The Naked Gun.
- The Paramount Communications version appears on 1989-95 VHS tapes such as Wayne's World, The Addams Family, It's the Easter Beagle, Charlie Brown, The Kid Who Loved Christmas, Patriot Games, Jennifer 8, Denis Leary: No Cure for Cancer, the first two Prehysteria! films, Beverly Hills Cop III, Ladybugs, and What's Eating Gilbert Grape?.
- The Viacom version is seen on 1995-96 VHS tapes (mainly Paramount Communications reprints) such as Prehysteria! 3, Magic Island, Rugrats: Tommy Troubles, Is This Goodbye, Charlie Brown?, Eye for an Eye, Tommy Boy, Braveheart, Congo, Star Trek: Generations, Drop Zone, Journey's End: The Saga of Star Trek: The Next Generation, and The Phantom (on which it made its final appearance).
- On the 1996 VHS release of Mission: Impossible, this bumper is replaced with the regular Paramount Pictures logo, which animates at warp speed while Nick Tate says "Coming to theaters this holiday season from Paramount Pictures."
- Although this bumper officially ended in 1996 with the VHS release of The Phantom, it was retained on reprints of older releases that include it, ending with a 2006 reprint of The Mayflower Voyagers.
- While it usually appeared as the first thing on the tape, it appears as the second thing on the aforementioned Coming to America and two 1994 Peanuts videos released in conjunction with Travelodge, It's a Mystery, Charlie Brown and You Don't Look 40, Charlie Brown.
- Though most tapes with this bumper use the "And now, we're..." variant of the Feature Presentation bumper, this would occasionally appear on the same tape as the "Paramount is..." variant thereof. Two tapes where this happens are the original 1992 VHS release of Wayne's World and the 1993 VHS release of Delicatessen.
- Feature Presentation: It appears on most Paramount Home Video/Entertainment VHS and Laserdisc releases.
- The Gulf+Western variant is the toughest find of the three, as it was only used for six months before being replaced by the Paramount Communications variant. It premiered on Coming to America, and can be found on the earliest releases with this bumper, such as the first four Star Trek motion pictures, the 1989 VHS release of Grease, Major League, The Naked Gun: From the Flies of the Police Squad!, Pet Sematary, Puppet Master, The Experts, Cousins, Popeye, True Grit (1969), Arrowhead, Let's Dance, War & Peace, The Naked Prey, Will Penny, The Best of Eddie Murphy: Saturday Night Live, Sunset Boulevard, and The Desperate Hours.
- The Paramount Communications variant can be found on 1989-95 VHS releases such as both Wayne's World films, Coneheads, one-third of the Paramount Peanuts VHS releases, the 1990 VHS release of Grease, Ghost, Forrest Gump, the 1993 reissue of Charlotte's Web, Cool World, the first two Prehysteria! films, and both Paramount Addams Family movies.
- The Viacom variant appears on most Paramount VHS tapes from 1995 to 2006 as well as some Paramount Communications reprints. This version was first used on the retail release of Drop Zone (the screener version used the Paramount Communications byline). A 2000 printing of This is America, Charlie Brown: The Wright Brothers at Kitty Hawk retains the original Paramount Communications variant of the Coming Attractions bumper, while this bumper appears in its Viacom version.
- On the 1998 VHS of Titanic, cassette #1 starts right at the warning screen, likely because there wasn't much room on the tape. It also wasn't seen on the 1989 demo VHS of Scrooged, the 1990 demo VHS of Hawks (which cuts right to the start of the movie after a retailer promo for it and Black Rain), the 1991 VHS releases of the Indiana Jones trilogy (both 1989 and 1999 release still had this intact), the 1989 VHS of The Shootist (both 1996 and 1998 releases still had this intact), a 1990 reprint of Breakfast at Tiffany's (the 1992 VHS release still had this intact), the 1991 Laserdisc of Apocalypse Now, the 1989 Laserdisc of The Naked Gun: From the Files of Police Squad!, some Star Trek: The Animated Series tapes, alternate copies of The Truman Show and Sliding Doors, some Boohbah tapes such as Snowman and Comfy Armchair, CHC prints of Payback, and most French Canadian releases after Malofilm ceased French Canadian distribution of Paramount titles (however, some French Canadian releases actually do have this).
- The bumper appears twice on double feature demo tapes from Paramount, preceding both features on the cassette. It is also seen twice (with the Paramount logo coming in-between) on the 1998 demo VHS of Midnight Man, in both the "And now, we're..." and "Paramount is..." voiceover variants.
- The last Paramount film to have this bumper, and the final commercial tape to feature the "Paramount is..." voiceover, is Yours, Mine & Ours. The last commercial VHS tape to use this was Go Diego Go!: Diego Saves Christmas!, which is also the final Paramount VHS ever released, though it continued to appear on screener tapes of material released beyond that point, such as An Inconvenient Truth, The Wonder Pets: Save the Wonder Pets!, Next, Stardust, Year of the Dog, How She Move, and Ghost Town.
- Feature Presentation 90th Anniversary:
- It first appeared on the second VHS print of Vanilla Sky, and can also be seen on some other 2002 tapes, such as SpongeBob SquarePants: Sea Stories, Rugrats: Christmas, later prints of Orange County and Crossroads, Jackass: Volumes 1, 2, and 3, MTV Yoga, Dora the Explorer: Move to the Music, Lucky Break, The Sum of All Fears, My Horrible Year!, Damaged Care, K-19: The Widowmaker, The Day Reagan Was Shot, The Emperor's New Clothes, the 2002 reissues of Rules of Engagement and Charlotte's Web (1973), the demo tapes of Martin Lawrence Live: Runteldat, SpongeBob SquarePants: Bikini Bottom Bash, SpongeBob SquarePants: Deep Sea Sillies and Hey Arnold!: The Movie. The last tape to contain it is Bleacher Bums.
- Some tapes from the year, such as the original prints of Vanilla Sky, Jimmy Neutron: Boy Genius, Orange County and Crossroads, the demo tapes of SpongeBob SquarePants: Sea Stories and The Sum of All Fears, Clockstoppers, 9/11: The Filmmakers' Commemorative Edition, SpongeBob SquarePants: Halloween, Rugrats: Halloween, later prints and the demo tape of Changing Lanes, the retail editions of Martin Lawrence Live: Runteldat, Hey Arnold!: The Movie and Serving Sara have the 90th Anniversary print logo on the packaging and tape label, but instead use the original FP bumper on the actual tape.
Legacy: This is seen as one of the most famous bumpers in home video history.
5th Bumper (March 28, 1991-December 1, 1998)
Visuals: On the background of the later 1989 (or 1995) variant of Paramount's warning screen is the title of a specific Paramount movie in capital letters, in a big silver font. Below that is any of the following bumpers in a slightly smaller white font, with only the first letter of the bumper and the month capitalized.
Trivia:
- On the 1992 VHS release of The Butcher's Wife, the "Coming this June to video stores everywhere" bumper appears twice, bookending MC Hammer's music video for "Addams Groove," which was used to promote The Addams Family.
- On the 1992 VHS release of Juice, both voiceover variants were used with the "Coming this August to video stores everywhere." bumper; the low-voice version follows an ad for Time Out: The Truth About HIV, AIDS and You, and the jolly-voice version follows the trailer for Wayne's World.
- On the 1993 VHS releases of Mandroid and There Goes the Neighborhood, the "Coming this August to video stores everywhere" bumper appears after a trailer for Remote, which was originally slated to be released that month but delayed to September.
- On the 1994 VHS release of Shrunken Heads, the trailer for Oblivion is shown twice (once during the opening previews, and again between the end of the movie and the Full Moon Entertainment "Videozone" behind-the-scenes featurette), with the "Coming this December to video stores everywhere." bumper only appearing the first time.
- Two 1995 VHS releases use this bumper after a trailer for Star Trek Generations, but with the title arranged differently. On Drop Zone, the title is on one line, while on From Here to Infinity: The Ultimate Voyage, the title is on two lines.
- On VHS tapes of Sightings, the "Now available on videocassette" clip on appears in two different ways. The first time it appears, after a trailer for The Sightings Video Collection, it has a period at the end. On its second appearance, after a trailer for From Here to Infinity: The Ultimate Voyage, there is no period.
Bumpers: Legend: [n] - no voiceover, [v] - two voiceovers used
- Coming this summer to a theater near you. [n] (This bumper can be found on the 1992 VHS of Body Parts.)
- Coming this January to video stores everywhere [v] (A third voiceover was found on the 1998 VHS of Sliding Doors, in which he says it in a jolly-pitched voice like on Version #2, but the tone and speed are different.)
- Rent it this January at video stores everywhere (The announcer actually says "Coming this January to video stores everywhere".)
- Coming this March to video stores everywhere [v]
- Coming this April to video stores everywhere [v]
- Rent it this April at video stores everywhere (The announcer actually says "Coming this April to video stores everywhere".)
- Coming this May to video stores everywhere [v]
- Coming this June to video stores everywhere [v] (The only voiceover made for this screen was version #2, which can be heard on the 1992 releases of The Butcher's Wife and Necessary Roughness, and the 1997 VHS release of Star Trek: First Contact.)
- Coming this July to video stores everywhere [v] (A jolly-pitched voiceover was found on the 1992 VHS release of Killer Image.)
- Coming this August to video stores everywhere [v]
- coming in August to video stores everywhere. (This bumper can be found on a handful of 1991 VHS releases, with three different voiceovers. On The End of Innocence, Version #1 is used. On Almost an Angel and Subspecies, Version #2 is used. A third voiceover is used on He Said, She Said, Flight of the Intruder, True Colors, and The Pit and the Pendulum, where the announcer says the text in a deeper voice than usual.)
- Available this August wherever videocassettes are sold. [n]
- Coming this September to video stores everywhere [v] (A third voiceover was found on the 1995 VHS releases of Nobody's Fool and Circumstances Unknown.)
- coming in September to video stores everywhere. (This bumper can be found on the 1991 VHS of The Perfect Weapon.)
- Available this September wherever videocassettes are sold. [n] (This bumper can be found on the original 1995 VHS release of The Brady Bunch Movie.)
- Coming this October to video stores everywhere [v] (A third voiceover was found on the 1995 VHS release of Circumstances Unknown.)
- Coming this November to video stores everywhere [v]
- Rent it this November at video stores everywhere (The announcer actually says "Coming this November to video stores everywhere".)
- Coming this December to video stores everywhere [v]
- Coming soon to video stores everywhere. [n] (This bumper can be found on the 1992 VHS releases of Hear My Song, Bad Channels, and Subspecies II.)
- Now available [n] (This bumper can be found on the 1993 VHS release of Cool World after a promo for the SNES Cool World video game by Ocean.)
- Now available on videocassette [v] (A third voiceover was found on the 1992-97 VHS releases of Hunting, Ladybugs, K2: The Ultimate High, Hostage, The Spider and the Fly, and Private Parts, in which the announcer says the text in a deep voice.)
- now available on video cassette. (This can be seen on the 1991 VHS release of The End of Innocence)
- now available on videocassette. (A version of the above bumper that has "videocassette" as one word. This version can be seen on the 1991-92 VHS releases of Talent for the Game, Regarding Henry, and Hunting.)
- Rent it now on videocassette (The announcer actually says "Now available on videocassette".)
- Now available wherever videocassettes are sold [n] (This bumper can be found at the end of a promo for Indecent Proposal, The Firm and Sliver on the 1994 VHS release of Beverly Hills Cop III.)
- Now available wherever videos are sold or rented. [n] (This bumper can be found after a promo for Wayne's World on the 1992 VHS release of Boomerang, and after a promo for Time Out: The Truth About HIV, AIDS, and You on the 1992-93 VHS releases of Patriot Games, Hostage, and Cool World.)
- Now available wherever videocassettes are sold or rented. [n] (This bumper can be found after a promo for Time Out: The Truth About HIV, AIDS, and You on the 1993 VHS release of Bebe's Kids.)
Variants:
- From 1991-95, the bumper would have a period at the end.
- On 1991 VHS tapes, the bumper would read "coming in *Month* to video stores everywhere." or "now available on video cassette."
- On the 1991 VHS release of The Pit and the Pendulum, following a trailer for Subspecies, "This picture has not yet been rated." appears in an even smaller font at the bottom of the "coming in August..." bumper.
- On the 1991 VHS releases of Funny About Love and Welcome Home Roxy Carmichael (some of the first releases to use this screen), the text is in a different font.
- Several rental variants exist:
- On the Paramount Family Favorites issue of the 1998 VHS release of The Beautician and the Beast (earlier copies contain different previews, and only use the "Now available on videocassette" bumper), after a trailer for A Smile Like Yours, the bumper reads "Rent it now on videocassette."
- Another variant has the text "Rent it this *Month* at video stores everywhere." The only known months used with it are January, April, and November. The "Rent it this January..." bumper is the most common, as it can be seen on certain 1997-1998 VHS releases following the trailer for Good Burger, though some releases (such as the Rugrats tapes Diapered Duo and Dr. Tommy Pickles) instead have the "Coming this February to video stores everywhere" text. On Beavis and Butt-head Do America and Star Trek: First Contact, it also appears after the trailer for Event Horizon.
- A few "Now available..." variants exist, with the text reading either "Now available wherever videos are sold or rented", "Now available wherever videocassettes are sold", or just "Now available". No voiceover is used on any of these.
- 1991-95 VHS tapes have the Paramount Communications bylines in the background.
- 1995-98 VHS tapes have the Viacom "Wigga-Wigga" bylines in the background.
- On a few 1998 tapes, following a trailer for Grease, the movie text reads "GREASE's 20th Anniversary", with "Celebrate" above it. Two different bumpers are used with this:
- Grease 2: on videocassette June 23.
- 'Til There Was You and Roman Holiday: Now available on videocassette.
- On the original 1997-98 VHS releases of Night Falls on Manhattan, The Ghost and the Darkness, and The Odd Couple II, the bumpers are presented in the Helvetica font.
- On The Odd Couple II, the font is especially compressed and the ID stays on-screen longer.
- On 1991-92 VHS tapes, each bumper does not contain a drop shadow.
- On 1993-98 VHS tapes, each bumper contains a drop shadow.
Technique: A still, computerized graphic.
Audio: Same as the 3rd bumper, except Brian Cummings says the lowercase lettered text more consistently than before. A few different voiceovers were used for some of the screens; for the sake of convenience, these are listed as Version #1, where he says it in a low voice, and Version #2, where he says it in a jollier voice.
Audio Variants:
- On some 1991 VHS releases, the end of the music from any given trailer would play underneath the bumper.
- On the 1991 VHS release of Subspecies, after a trailer for Trancers II: The Return of Jack Deth, Cummings' voiceover starts at the last second of the trailer.
- Several variants have Cummings saying the wrong text.
Availability: Uncommon. It can be found on most Paramount videocassettes from the era after each individual trailer, such as Funny About Love (the first tape to have it), The Butcher's Wife, Ladybugs, Patriot Games, Wayne's World, Whispers in the Dark, Clear and Present Danger, Blue Chips, Nick of Time, The Brady Bunch Movie, Eye for an Eye, Beavis and Butt-Head Do America, The Evening Star, Switchback, The Odd Couple II, and Sliding Doors (the last tape to have it).
6th Bumper (June 27, 1991-October 26, 1994)
Visuals: On the background of the early 1990's Paramount warning screen, which we see after the Paramount Feature Presentation bumper, there is a message asking viewers to stay tuned after the movie for a specific feature.
Variants:
- On the 1991 VHS of The Pit and the Pendulum, the text reads:
Stay tuned for
VIDEOZONE
following our
feature presentation
- A variant promoting Time Out: The Truth About HIV, AIDS and You exists with the big movie text usually seen on post-trailer IDs above the stay tuned text (here reading "Stay tuned for a special message after/following our feature presentation.").
- On the 1993 VHS of Silver, the text reads:
Stay tuned after our feature
presentation for the hit video
"Can't Help Falling In Love"
by UB40
-
- An end-of-tape version appears after the music video for "(Can't Help) Falling in Love With You", where the text reads:
"Can't Help Falling In Love"
by UB40
Available on the SLIVER soundtrack
album and on the UB40 album
PROMISES AND LIES.
Then, the bottom part fades to:
On CD and cassette from Virgin
Records, at your favorite
record store.
- On the 1994 VHS of Searching for Bobby Fischer (as well as a 1996 reprint of that tape), the text reads:
PLEASE STAY TUNED FOLLOWING
OUR FEATURE PRESENTATION
FOR A SPECIAL MESSAGE
FROM THE U.S. CHESS FOUNDATION
- On the 1994 VHS release of Riding High, the text reads:
Stay tuned following the feature
presentation for the original
theatrical release trailer for
RIDING HIGH.
-
- A sub-variant exists on the 1994 VHS release of Broadway Bill, where the text reads:
Stay tuned following the feature
presentation for the
theatrical release trailer for
BROADWAY BILL.
Technique: A still, computerized graphic.
Audio: None.
Availability: Rare. The Time Out: The Truth About HIV, AIDS and You variant can be seen on both the 1992 VHS of Patriot Games and the 1993 VHS of Cool World, while the other variants can be seen on the titles mentioned above.
7th Bumper (June 6, 1994)
Visuals: On a pink curtain backdrop, movie star Shannon Tweed appears seated in a chair talking about the Cold Sweat Night on the Town Sweepstakes. As she talks, the camera zooms in on her until stopping with only her head and some of her body visible.
Trivia: The sweepstakes Tweed was referring to offered a shot at a fully chauffeured limousine ride with her, followed by dinner and a visit to a "popular nightspot," as she called it (all of this was for the sweepstakes' four grand prize winners). After the movie, Tweed reappeared in the same spot and talked about the sweepstakes.
Technique: Live-action footage.
Audio: Tweed saying "Hi, I'm Shannon Tweed. You're about to see me in Cold Sweat, an electrifying, sexy suspense thriller. How would you like to meet me in person for a night on the town? You can if you're one of four grand prize winners in the Cold Sweat Night on the Town Sweepstakes. You'll get all the details right after the following feature presentation of Cold Sweat. And be sure to watch the film closely so you can answer the sweepstakes questions, then we'll talk after the movie."
Availability: Ultra rare. Seen on the 1994 VHS release of Cold Sweat.
8th Bumper (November 14, 1995)
Visuals: Over a plain black background is the text:
Please stay tuned for
a special message after
the feature presentation.
Technique: A still, computerized graphic.
Audio: None.
Availability: Extremely rare. Appears on earlier printings of the 1995 VHS of Congo.
9th Bumper (December 19, 1995)
Visuals: On a blurry red background is the words:
Watch
the Music Video
" ALRIGHT "
by SUPERGRASS
Following
CLUELESS
The text is in a mish-mash of fonts, with "'Watch the Music Video" and "Following" in a sans serif font, ""ALRIGHT" by SUPERGRASS" in Souvenir, and "CLUELESS" in Dom Casual.
Technique: A still, computerized graphic.
Audio: None.
Availability: Extremely rare. This only appears on the original VHS of Clueless.
10th Bumper (June 18, 1996)
Visuals: At the end of a soundtrack promo for the remake of Sabrina, the text "Stay tuned after the film for Sting "Moonlight" video.", in red, fades in next to the A&M Records logo.
Technique: A still, computerized graphic.
Audio: The closing of the soundtrack promo's voiceover, playing over an excerpt of "Moonlight."
Availability: Ultra rare. Appears on the 1996 VHS of Sabrina (1995).
11th Bumper (February 25, 1997)
Visuals: On a yellow background resembling the front cover of a composition notebook is the black text "STAY TUNED...", followed by "Rugrats Rap", in the font of the Rugrats logo, zooming in on the background with a teal banner reading "Bonus Music Video" in the upper left corner. These actions are repeated a couple of seconds later, except "STAY TUNED..." is replaced with the Harriet the Spy logo, "Rap" is replaced with "Rock" (alluding to the second bonus video, "Rugrats Rock"), and the banner reads "2nd Bonus Music Video".
Technique: CGI.
Audio: A horn-and-drum theme (the opening theme to Harriet the Spy, composed by Jamshied Sharifi) with a young female announcer saying "Stay tuned for a bonus Rugrats music video followed by Harriet the Spy! And don't touch that VCR, because there's another Rugrats music video coming up right after the movie!"
Availability: Ultra common. This can be seen on the VHS of Harriet the Spy.
12th Bumper (August 18, 1998-1999)
Visuals: On a blue curtain background, there is the cover of Entertainment Weekly 's "Oscar Winners & Losers" issue, tilted to the left. Next to it is text on the right, reading:
STAY TUNED
AFTER THE
MOVIE
FOR A
SPECIAL OFFER
FROM
(Entertainment Weekly logo)
Technique: A still, computerized graphic.
Audio: None.
Availability: Extremely rare. This appears on the 1998 VHS releases of Kiss Me Guido and Thunder Point, as well as the original release of The Education of Little Tree.
13th Bumper (December 15, 1998-January 26, 1999)
Visuals: On a black background, one of the bumpers below appears in white, capital letters.
Bumpers:
- COMING TO VIDEO STORES
- COMING TO THEATRES (only seen on Deep Impact)
- STAY TUNED FOR A SPECIAL CONVERSATION WITH DIRECTOR PETER WEIR AT THE CONCLUSION OF THE FILM (only seen on some sell-thru copies of The Truman Show)
Technique: A still, computerized graphic.
Audio: Silent, except for the announcer, Brian Cummings, enthusiastically saying one of the following:
- Coming to Video Stores: "Coming this November to video stores."
- Coming to Theatres: "Coming to theatres!"
- Stay Tuned: None.
Audio Variant: A variant of the "COMING TO VIDEO STORES" bumper features Cummings saying "And, coming this February from Paramount Home Video." This appears only on the original 1999 VHS release of The Truman Show.
Availability: Scarce. This was used for a short time before being replaced with the next bumper, but it can be found on the original 1998-99 VHS releases of Deep Impact and The Truman Show.
14th Bumper (February 16, 1999-February 18, 2003)
Visuals: There is a still shot of the 1995 Paramount Home Video/Entertainment logo fading in and fading out to a black background (with the clouds still moving).Then, one of the bumpers below fades in, zooms in, then fades out.
Bumpers: Legend: [a] - both announcers used, [n] - no announcers used
- Coming To Theaters [a]
- Now In Theaters [a] (This can be found on Enemy at the Gates, Along Came a Spider, The Emperor's New Clothes, Festival in Cannes, and Triumph of Love)
- Coming To Videocassette
- Now Available On Videocassette
- Coming To Videocassette And DVD
- Now Available On Videocassette And DVD
- Coming To DVD
- Now Available On DVD (This can be found on Orange County and Mostly Martha)
- The Previously Unreleased Vanilla Sky Teaser Trailer [n] (Exclusive to the 2002 VHS release of Vanilla Sky)
Variants:
- On the original variant of the "Now In Theaters" bumper, the standard edition of the redone 1999 version of the logo (in open matte) is used instead of the 1995 version.
- Starting in 2002, the logo is cut and only the bumper is shown. Even before this, the original bumpers will sometimes also appear without the logo.
- On the 2002 VHS release of Orange County, the bumpers appear in a slightly different font, which turns out to be Times New Roman Bold.
- On the VHS release of Vanilla Sky, the text is in a sparse, greyish font on a white background in all caps, with the text "VIDEOCASSETTE" or "DVD" in a slightly bigger black font. It also has a special variant that reads "THE PREVIOUSLY UNRELEASED VANILLA SKY TEASER TRAILER", which is silent.
Technique: Zooming and fading effects.
Audio: The original four bumpers have Beau Weaver announcing them, usually after a few seconds of silence following the Paramount logo. Another male announcer, Brian Cummings, announces the last four bumpers, as well as the later variant of the "Coming To Theaters" and "Now In Theaters" bumpers.
Availability: Ultra common. This was seen on most tapes of the era, such as many Nickelodeon TV and movie releases, including the 2002 VHS releases of Clockstoppers, Hey Arnold!: The Movie, SpongeBob SquarePants: Sea Stories, Rugrats: Christmas and SpongeBob SquarePants: Sponge Buddies. The first tape to use this was the 1999 VHS release of Snake Eyes, and the last tape to have it was the 2003 VHS release of The Four Feathers. The original variant is more common than the later variant due to it being used longer and can, for example, be found on the 2000 VHS releases of Snow Day and Blue's Clues: Blue's Big Musical Movie.
15th Bumper (May 11, 1999)
Visuals: Over a starfield background is the text "STAY TUNED FOR A SPECIAL "MAKING OF" STAR TREK: INSURRECTION FEATURETTE AFTER OUR FEATURE PRESENTATION". The background starts zooming in slowly but then gets faster, indicating that the warp drive of the U.S.S. Enterprise-D is about to engage.
Technique: CGI.
Audio: None.
Availability: Rare. Seen on two different pressings of the VHS of Star Trek: Insurrection (one with regular previews, one with only Star Trek previews; a third pressing just cuts to the Feature Presentation bumper).
16th Bumper (November 23, 1999)
Visuals: Over a black background is the following text in a Papyrus font:
Stay Tuned After Our
Feature Presentation
For a Special Interview
With
Director Roman Polanski
Producer Robert Evans
And
Screenwriter Robert Towne
Technique: A still, computerized graphic.
Audio: None.
Availability: Ultra rare. It appears on the 1999 Commemorative Edition VHS of Chinatown.
17th Bumper (1999-2000)
Visuals: On a brown dirt background used in trailers for the Young Indiana Jones trilogy is the text: "STAY TUNED FOR AN EXCLUSIVE INTERVIEW WITH GEORGE LUCAS STEVEN SPIELBERG AND HARRISON FORD AFTER OUR FEATURE PRESENTATION"
Variant: There is a variant in which Spielberg and Ford's names are removed and replaced with Sean Flanery's full name. On the bottom is the text "Exclusive to The Adventures of Young Indiana Jones features on video." There is also a second screen which the first screen fades to featuring the title of the movie.
Technique: A still, computerized graphic.
Audio: None on the original variant, but on the second variant some Indiana Jones music plays over the ID as a male announcer says the text and then says "And now, enjoy The Adventures of Young Indiana Jones: [title of feature]" as the ID fades over to the second screen.
Availability: Very rare. Appears on Indiana Jones VHS releases from 1999.
18th Bumper (January 18, 2000-September 14, 2004)
Visuals: Against a blue-tinted picture of the 1986 Paramountain, the white text:
STAY TUNED
FOR A SPECIAL PRESENTATION
AFTER THE MOVIE
zooms out to the center of the screen and then shines, giving off rays of light.
Variants:
- There is an end of film variant of this bumper, which is the same background, but the text is changed to say:AND NOW,
THE SPECIAL PRESENTATION - A French Canadian variant of this bumper exists. So far, this was seen on the 2001-02 French Canadian VHS tapes of Rugrats in Paris: The Movie and the Lara Croft: Tomb Raider Special Edition.
- A Spanish version was discovered on a Spanish-subtitled tape of The General's Daughter.
Technique: Computer animation.
Audio: Two seconds of silence, then a male announcer (Michael Bell) says the text. The other variants are completely silent.
Availability: Ultra common. It's known to appear on tapes that use the 14th bumper, as well as Special Edition releases.
- In chronological order, this appears on VHS copies of Payback: Special Edition, Rugrats: Discover America, The Talented Mr. Ripley, It's the Pied Piper, Charlie Brown, Blue's Big Musical Movie, Rugrats in Paris: The Movie, Survivor: The Australian Outback - Season 2: The Greatest and Most Outrageous Moments, Mission: Impossible 2, Rugrats: Kwanzaa, Crocodile Dundee in Los Angeles, Jimmy Neutron: Boy Genius, Zoolander, The Wild Thornberrys Movie, Lara Croft: Tomb Raider: The Cradle of Life, Curious Buddies tapes, and G.I. Joe: Valor vs. Venom.
- This and the following Feature Presentation ID also appear on foreign tapes with special features at the end, such as UK releases of The Italian Job and Lara Croft: Tomb Raider: The Cradle of Life (majority of UK tapes use a version based off of the IDs), and an Australian dealer copy of Jackass: The Movie.
19th Bumper (March 12, 2002-September 20, 2005)
Visuals: On a black background, one of the below bumper texts is shown.
Bumpers:
- COMING SOON TO VIDEO AND DVD
- COMING SOON ON DVD AND VIDEO
- AVAILABLE NOW ON VIDEO AND DVD
- NOW AVAILABLE ON DVD AND VIDEO (these next two bumpers are seen exclusively on the 2004 VHS release of The Singing Detective)
- NOW AVAILABLE ON DVD AND VHS
Variants:
- An alternate version of the second bumper appears on the 2004 VHS release of Against the Ropes (after a trailer for Mean Girls), and the 2005 DVD release of Alfie (after a trailer for Coach Carter), where the first letters of "COMING," "SOON," and "ON" are slightly larger and "AND" is smaller.
- A sub-variant appears during a home video trailer for The Longest Yard (as found on its screener VHS as well as the 2005 DVD release of Sahara), where the text zooms towards the viewer.
- Two prototypes exist on a preview of Orange County.
Technique: A still, computerized graphic.
Audio: The end of the trailer theme or none.
Availability: Scarce. This appears on 2003-04 VHS and DVD releases such as The Four Feathers, Star Trek: Nemesis, The Hunted, The Perfect Score, Mean Girls, and Paycheck, as well as screener tapes such as the 2004 demos of Marci X, The Perfect Score, The United States of Leland, and The Prince & Me. Because this one appears at the end of trailers rather than the beginning, some trailers have their own end-of-trailer card instead, making this bumper rare. A prototype variant exists on the 2002 VHS releases of Domestic Disturbance, Zoolander, Sidewalks of New York, My First Mister, Crossroads.
20th Bumper (May 21, 2002)
Visuals: On a white background, there are the words:
STAY TUNED AFTER VANILLA SKY
FOR THE FEATURETTE
PRELUDE TO A DREAM
This is presented in the same format as the tape's other bumpers.
Technique: A still, computerized graphic.
Audio: None.
Availability: Rare. Only seen on the 2002 VHS of Vanilla Sky.
Final Note
After the 2004 VHS release of Mean Girls, Paramount opted not to include previews on any more of its videotapes (with the exception of screeners and releases of material more suitable for younger audiences), and as such these bumpers were retired within the next year.
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